Videos are an effective and attractive way to explain things. The easy to create them and publish them on the Internet has allowed the use of this format has been extended greatly. Some are made by professionals and others are homemade. The point is that the video is an option that can be adapted to different needs and possibilities from the people who wants to produce them.
Libraries also have opted for this resource to explain and disseminate their buildings, services, etc.. (see also Video killed the library staff).
The UOC Virtual Library is also betting for videos for some time. We started a couple of years when we redefined the training plan of the Library, and it was decided to give much weight to the training through video. We are developing the new Library website, which also has been conceptualized to accommodate much video content. In the new site is expected to use videos as user training, as well as to illustrate in a simple and entertaining way the content and the library services.
On the Internet, has been highly successful videos that illustrate facts and figures, as the serie “Did you know” or type of videos like “A Day in the Life of Social Media“.
These, and some others, have served to inspire us to make the last edition of the UOC Virtual Library Activity Report, academic year 2010-2011.
The result is “The UOC Virtual Library, 365 days online : Activity Report (academic year 2010-2011)“, Â a video of 3:37 minutes which reveals the current state of the Library, through some important figures, both the use of the services is offered as the volume of the collection-, and the projects developed during the year in question.
The script, content and design work was carried out from the library and the assembly was outsourced to an external company. The design used in the video follows the design created for the new library website.
So we offer you a first taste of how the new Virtual Library image will be!
Some more interesting examples:
Internet statistics 2010 – amazing stats
Harvard Business School
STATISTICS – Info Graphics Solution
http://www.youtube.com/watch?v=oMtjZkrTiJ8&feature=related
Cambridge. The application process
SOA4All in the Future Internet of Services
This Is You
So, for some users, video is becoming the most important content available in the Internet. People use the Internet to get in touch through social networks, maybe read the news, but sure to see online video content. As we can read at the last comScore data report: 180 million U.S. Internet users watched online video content in July 2011 for an average of 18.5 hours per viewer. The total U.S. Internet audience engaged in a record 6.9 billion viewing sessions. This are huge numbers that can’t be ignored.
So when talking about creating and putting new content available in the Internet, libraries have to think about video. But what type of video should we make? With which kind of content?
Some libraries have started to work in these issues and we could find some of their video content available in the most popular video channel on the Internet: Youtube.
Libraries are using video mostly to make guided tours that show their facilities and servicies:
Some libraries are also taking advantage of the media to show their collections and digitize its audiovisual collections to make it available through the Internet:
Popular Culture – Treasures of The New York Public Library
Krazy Kat and Ignatz Mouse at the circus
Origins of American Animation – Library of Congress playlist
At the UOC Virtual Library we have been working around with video for a while. You can see our training materials at the University’s Youtube channel.
So don’t be afraid of Fame and jump into the scene of video stream!
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